Communications & Events Manager

About Big City Mountaineers

At Big City Mountaineers, we work alongside the transformative powers of nature to foster a lasting impact in the lives of youth from disinvested communities. BCM creates opportunities for 12 to 18 year-olds to connect with nature and uncover their own sources of strength, resilience, confidence, serenity and joy by providing free, fully outfitted, and professionally led outdoor experiences. BCM’s programming culminates in a weeklong backcountry trip, which is often the first time the youth we serve experience the outdoors in such a way. The BCM experience enables youth to take on healthy and relevant challenges and cultivate a connection to themselves, their community, to nature, and to joy.

For over thirty years, BCM’s programming has shown staying power beyond the norm, and has come to be a recognized and highly regarded national nonprofit that is supported by a stable operating budget.  BCM is at an exciting point in its history, one that holds great potential and opportunity to reimagine how the organization can best deliver on its mission. Our team includes a dedicated staff and board, seasonal trip instructors, and volunteers.

Though we are headquartered in Colorado, Big City Mountaineers’ regional hubs touch both coasts, and several locations in between. We are located on the ancestral territories the Ute, (Denver, CO), the Sioux and Anishinibawaki (Minneapolis, MN), the Ohlone, Ramaytush, Chochenyo, and Muwekma (San Francisco Bay Area), the Duwamish (Seattle, WA), the Cowlitz and Chinook (Portland, OR), and the Massachusett and Pawtucket (Boston, MA).

Position Overview

The Communications & Events Manager (CEM) is a new position at BCM.  Supported directly by the Director of Development, the CEM will play a large role in driving organizational growth and maintaining BCM’s public reputation by managing BCM’s public communications channels and overseeing BCM’s community engagements via in-person events. By collaborating with the Director of Development, Executive Director, and staff of BCM, the CEM will be responsible for both the creation and execution of marketing plans,, newsletters, and other forms of community and stakeholder communication and outreach.  

The CEM will additionally curate BCM’s public facing content including but not limited to photos, videos and copy. This includes ownership of the day to day online presence of Big City Mountaineers, encompassing social media posts on owned social channels, and when appropriate and relevant, on third party platforms. These initiatives have the potential to reach thousands of people daily.

The CEM will provide a clear and consistent voice in our overall communications strategy targeted at our donors, volunteers, program partners, trip participants, and BCM’s broader network. As such, he/she will interface with professional marketing & communications contractors, public relations professionals, and marketing experts who provide both fee-based and pro-bono services to the organization. The CEM will coordinate with these and other interested parties to ensure BCM is effectively communicating our unique value to the public and inspire further support of the organization.

The CEM will be expected to actively engage in the mission and vision of the organization while maintaining messaging consistent with BCM values. Additionally, they should be able to work well with a diversity of people ranging from community members to our Board of Directors.

This position is an excellent opportunity for an enterprising communications and/or development professional who is passionate, willing to learn, ready to take initiative, who loves interacting with people (both virtually and in person), and who has a desire to meaningfully contribute to the growth of a nationally recognized nonprofit at a crucial and high potential stage in its existence. The incumbent will have a passion for youth development, equity, and outdoor access, and a track record of effective organizational communication and event management in these or similar areas of focus. 

Essential Duties

Marketing & Communications

  • In collaboration with BCM leadership, own and maintain BCM’s online presence, including social media platforms and BCM’s blog and website. This includes planning and implementing a social media calendar consistent with BCM’s marketing and communications strategy. 
  • Own and maintain BCM’s monthly supporter newsletter and bimonthly corporate newsletter.
  • Collaboratively create and execute marketing campaigns and materials for BCM’s various programs and activities, including (but not limited to) End of Year fundraising campaigns, adventure fundraising programs, volunteer recruitment, and events.
  • Build and maintain a library of content and assets (stories, quotes, photos, videos, etc.) for various marketing uses, such as social media posts, newsletters, press releases, video, and print materials.
  • Compose and/or review all public communications to ensure BCM is on-brand and messaging is consistent.
  • Alongside BCM’s leadership, define and maintain BCM’s brand, ensuring all external facing content is on-brand and consistent
  • Cultivate and manage BCM’s public relations and media relationships, with support from our PR firm and BCM’s leadership
  • Assist in the creation of BCM’s annual report and other similar pieces of collateral, with support from our design firm and BCM’s leadership
  • Set and track progress towards goals for BCM’s MarComm activities; ensure goals are closely related to program and/or development KPIs

Organizational Leadership

  • Manage relationships with BCM’s pro bono and paid marketing, communications, public relations, and communications professionals
  • Lead BCM’s weekly internal staff MarComm meeting
  • Participate in BCM’s monthly Board MarComm committee meetings
  • Provide guidance and recommendations to BCM staff and Board regarding brand positioning, messaging consistency, and language 
  • Participate in various development activities as appropriate, including supporter relationship management and work that increases engagement with adventure fundraising and events
  • Drive the creation of BCM’s marketing and communications strategy
  • Collaborate closely with BCM leadership in cases where crisis communications are required

Events Management

  • Plan and lead BCM’s in person events strategy, including decisions on how many events BCM will put on per calendar year (estimating 4-6), and in which regions/locations
  • Project manage in person events, including delegating duties to staff, board, volunteers, and contracted help, working collaboratively with community partners, contractors, volunteers, and service providers
  • Engage others effectively in contributing to the success of BCM’s events
  • Set measurable goals for BCM’s in person events; ensure events meet these goals
  • Seek opportunities to partner with externally run events to increase visibility and support for BCM

Role Requirements

  • Residence in or near Denver, CO (preferred), or one of BCM’s other program regions – Portland, OR, Seattle, WA, San Francisco Bay area, CA, Boston, MA,  Minneapolis, MN 
  • 2-3 years of experience managing communications, marketing, and/or events
  • Personal and professional values consistent with BCM’s mission, values, and principles, including principles of Diversity, Equity, and Inclusion
  • Unwavering belief in the power of nature-based experiences to help youth strengthen life skills and build community, and high degree of motivation to increase access to the outdoors for youth from disinvested communities
  • Significant experience and/or demonstrated capacity personally managing a nonprofit organization’s public communications to a diversity of stakeholders and audiences
  • A track record of surpassing goals for in person events
  • Familiarity and comfort with the full breadth of marketing and communications functions, especially in small social impact organizations
  • Knowledge of and connections to the communities that support – or might support – BCM’s work that operate in our current service regions and nationally.
  • Impeccable personal communication and compelling storytelling skills, both verbal and written.
  • Aptitude for fastidious data and project management, detail orientation, and organization.
  • Comfort and excitement making data-informed decisions.
  • Capacity to work collaboratively and efficiently within a small team and flat organizational hierarchy
  • Demonstrated ability to make meaningful, authentic connections with people across various lines of difference

Additional Qualifications

  • Personal experience and passion for youth development, outdoor recreation, outdoor access, and experiences in nature
  • Familiarity with the regions and local communities BCM serves
  • Experience working with youth who hold traditionally marginalized identities or who come from traditionally disinvested communities, and/or the organizations that serve them.
  • Ability to work both collaboratively and independently, and to know when each is required
  • Interpersonal awareness, ability to cultivate trusting interpersonal relationships and connect with people across lines of difference
  • Comfort giving and receiving feedback up and across a supervisory hierarchy
  • Ability to set priorities and manage multiple projects simultaneously
  • Willingness to hold self and others accountable for all organizational policies
  • Experience working with technology and social media platforms that enable effective remote collaboration (Google Workspace, Slack, Salesforce, Formstack, Mailchimp, Zoom, Canva, Adobe Creative Suite, Facebook, Instagram, Twitter, LinkedIn)
  • Undergraduate or graduate degree in relevant or related field (preferred)

Employment & Compensation

This is a full-time exempt position, with a starting annual salary range of $55,000 – $70,000/year. The Communication and Events Manager will be eligible to receive medical, dental, and vision insurance within one month of hire.  Big City Mountaineers employees enjoy a generous paid time off policy (over 30 paid days off per calendar year) and flexibility in terms of work schedule and location. Employees have access to additional benefits after an initial period of employment.

Expected start date for this position is October 1, 2022. 

How to Apply & Timeline

Before interviewing for this position please review our website, Instagram posts, Facebook page, blog posts and newsletters. While some platforms are utilized more than others, we plan to expand our reach in the coming months and are open to feedback and new ideas.

Please submit a current resume and thoughtful cover letter detailing why you believe your experience, capacity, and passions align with BCM’s needs to Bailey Denmark, Director of Development, at bailey@bigcitymountaineers.org. In your cover letter, be sure to address the following:

  • What compelled you to apply to this specific position with Big City Mountaineers?
  • What prior experience has prepared you for this role?
  • How does your personal identity and/or lived experience play a role in your motivation to do this work?

Combining both documents into a single PDF is preferred.

All applications must be received no later than August 8, 2022. If we feel you might be a good potential fit for the role, we will be in touch to schedule an interview; first round interviews will occur on a rolling basis and be scheduled, at latest, by August 19, 2022.

Big City Mountaineers is invested in cultivating a diverse candidate pool and is interested in connecting with candidates whose identities and/or lived experiences are similar to the youth we work with. We understand that our next Communications and Events Manager may not have taken a traditional professional path, and we encourage interested individuals to apply even if you don’t meet every one of our qualifications listed.  

We will give preference to candidates who have directly related experience in marketing, communications, and/or event management for organizations whose programs include youth development and/or outdoor access, and who live and work in the Metro Denver area.  No candidates will be considered who live outside one of our six metropolitan regions of operation. 

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